To me Starbucks stands for a lot of things I despise, what I want is a cheap cuppa most of the time not a overpriced double wocca choca latte with my daily calorie intake catered for in a few mouthfuls. I do wonder how they have at times avoided the whole super-size me controversy that dealt McDonalds a almighty kick when essentially both are pushing fatty products most of the time. I would be tempted to say there's an element of snobbishness. Yes they do also sell black espresso's but MackyD's sell carrot sticks, doesn't mean most are going to touch it.
What else its the most expensive for crap coffee a taste tester gave them 1.5 out of 5 compared to Caffe Nero's 4 and was found by Which? researchers to be the most expensive. To be fair this is a free market and people buy brands for the lifestyle rather than quality or price Also their previous success forced many rivals to improve their offering. But hey, you read the title, you don't expect me to be really nice and I haven't even started on their business and employment practices.
In short not a fan, much like Lord Mandelson.